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Balanced, Active Lifestyles
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BAL Leaders
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BAL Framework
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Menu Choice
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Physical Activity
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Information
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BAL Partners
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Nutrition Information Initiative
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Responsible Purchasing
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People
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Place
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CR Reports
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News
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Videos
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PRODUCTS: Balanced Active Lifestyles - BAL FrameworkClick here for 2006 Worldwide Corporate Responsibility Report





This three-pillar graphic is used to explain the Balanced, Active Lifestyle initiative at McDonald's
The Balanced, Active Lifestyles framework has three pillars: menu choice, physical activity, and information. Together, these empower individuals to make informed choices about how to maintain the essential balance between energy intake (calories consumed as food) and energy expenditure (calories burned in physical activity).

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