MIX by Sprite™ Tropic Berry That’s the MIX

Capsule Giveaway & Music Video

“That’s the MIX” Celebrates the Launch of MIX by Sprite™ Tropic Berry Exclusively at McDonald's

McDonald’s and Sprite announce the exciting debut of “That’s the MIX,” a new multifaceted campaign created in celebration of MIX by Sprite Tropic Berry—a sparkling soft drink made with natural flavors, including pineapple, orange and strawberry, blended with the classic, crisp, lemon-lime taste of Sprite—available just for McDonald’s customers.

“That’s the MIX” will launch on Friday, May 25 with a dedicated Spotify takeover featuring the premiere of an exclusive new track and music video by multi-platinum rapper KYLE and an original, custom capsule collection by leading streetwear designer Joe Freshgoods. Fans at select McDonald’s restaurants in Atlanta, Chicago, Los Angeles and New York City will have the rare opportunity to take home items from the “That’s the MIX” capsule collection, including a wool-and-leather varsity jacket, long-sleeve t-shirt, short-sleeve t-shirt, and socks. Beginning at 2:00 p.m. local time, fans who visit one of the participating locations will be eligible to receive pieces from the collection, which will be available exclusively at McDonald’s while supplies last. See below for a list of participating stores and Official Rules.

“We’re mixing things up, so to speak, at McDonald’s with a new, exclusive drink,” said Linda VanGosen, Vice President, Menu Innovation. “The flavor is craveable and delicious, and we know our customers will come back for more of this unique beverage once they try it.”

“The experience of bringing “That’s the MIX” to life with an original track, music video and clothing collection has been awesome,” said KYLE, who recently released his highly anticipated debut album, LIGHT OF MINE. “I’ve always been a fan of both Sprite and McDonald’s, and I’m excited to partner with both brands on a new beverage like MIX by Sprite Tropic Berry.”

The program launched at the McDonald’s All-American Games FanFest on March 25 in Atlanta, where KYLE premiered “That’s the MIX” with a live performance and fans had the chance to visit the MIX by Sprite Tropic Berry Dunk Zone.

Make sure to follow McDonald’s and KYLE on Twitter and Instagram to see where “That’s the MIX” pops up next!

KYLE - That's the MIX [Official Music Video]. Play the video on YouTube.com.




TO PARTICIPATE

  • Purchase a MIX by Sprite Tropic Berry or any soft drink on May 25 and take your receipt to the organized line and wait in line to see the prize you won, while supplies last.
  • To participate without making a purchase, obtain a “free method entry form” at the participating restaurant and complete it with your first and last name, your date of birth, and your email address, then take your completed entry form to the organized line and wait in line to see the prize you won, while supplies last.

Participating Stores 

ATLANTA

5115 Old National Hwy. College Park, GA 30349
3907 Jonesboro Road Forest Park, GA 30050
3670 Cascade Road Atlanta, GA 30311
830 Commerce Drive Decatur, GA 30030
1105 Northside Dr. Atlanta, GA 30318

 

CHICAGO

5200 South Lake Park, Chicago, IL 60615
2609 S Kedzie Ave, Chicago, IL 60623
2707 N Milwaukee Ave, Chicago, IL 60647
1380 W Lake St, Chicago, IL 60607
7031 W. Ogden Ave. Berwyn, IL 60492

 

LOS ANGELES

3571 W Rosecrans Ave, Hawthorne, CA 90250
1398 Artesia Blvd, Gardena, CA 90248
1845 La Cienega Blvd, Los Angeles, CA 90035
20315 S Avalon Blvd, Carson, CA 90746
6904 La Tijera Blvd, Los Angeles, CA 90045

 

NEW YORK

4040 Broadway, New York, NY 10033
167 Chambers St, New York, NY 10013 (303 Greenwich Street)
114 Delancey St, New York, NY 10002
2154 Nostrand Ave, Brooklyn, NY 11210
541 6th Ave, New York, NY 10011

OFFICIAL RULES

No Purchase Required to Enter or Win.

1. Eligibility
The McDonald’s MIX by Sprite Tropic Berry That’s the Mix Capsule Collection Event (the “Promotion”) is open only to legal residents of the 50 United States (or the District of Columbia) who are 13 years of age or older at the time of entry and who are present inside a participating McDonald’s restaurant (or at the tent or other activation area outside of the restaurant, as applicable, but not simply driving through) during a live activation. Activations will occur beginning at approximately 2:00 p.m. local time and will last until supplies are depleted or until 4:30 p.m local time, whichever is earlier, on May 25, 2018 in 4 U.S. cities: Atlanta, Chicago, Los Angeles, and New York City (each a “City”). Timing is subject to change in Sponsor’s or its agents’ sole discretion. There will be 5 live activations per City, at 5 different participating restaurants. Employees and non-employee workers of The Coca-Cola Company, Coca-Cola bottlers, McDonald’s Corporation, Cornerstone Agency, Inc., HelloWorld, Inc., and their respective parent companies, subsidiaries, affiliates, and agents and those prize providers and agencies that are involved in the development or execution of this Promotion or any of its materials, and the immediate family (spouse, parents, siblings, and children) and household members of each such person are not eligible. The Promotion is subject to all applicable federal, state, and local laws and regulations and is void where prohibited by law.

The Coca-Cola Company, One Coca-Cola Plaza, Atlanta, GA 30313.

Administrator: HelloWorld, Inc., 3000 Town Center, Suite 2100, Southfield, MI 48075.

3. Agreement to Official Rules
By participating in the Promotion, each entrant fully and unconditionally agrees to and accepts these Official Rules and the decisions of the Sponsor and Administrator, which are final and binding in all matters related to the Promotion.

4. Promotion Period
YOU MAY MAKE YOUR PURCHASE TO GET YOUR RECEIPT ON 5/25 AT A PARTICIPATING RESTAURANT OR COMPLETE YOUR ENTRY FORM AND START TO FORM AN ORGANIZED LINE BEFORE 2:00. Holding spots in line is not permitted. 1 receipt/entry form/prize per person.

The Promotion begins at approximately 2:00 p.m. local time on May 25, 2018 and ends when supplies are depleted or at 4:30 local time, whichever is earlier (the "Promotion Period") and is comprised of 5 activations per City. Cornerstone Agency Inc.’s computer is the official time-keeping device for this Promotion. Timing is subject to change in Sponsor’s or its agents’ sole discretion. While Supplies Last.

5. How to Enter
During the Promotion Period, if you are present at one of the participating restaurants in one of the activation Cities, purchase a soft drink of any size, take your receipt to the organized line and wait in line to see the prize you won, while supplies last. As noted above, you may make your purchase to get your receipt on 5/25 at a participating restaurant or complete your entry form and start to form an organized line before 2:00. You must physically be in line, you cannot get a prize via the drive-through window. To participate without making a purchase, obtain a “free method entry form” at the participating restaurant and complete it with your first and last name, your date of birth, and your email address, then take your completed entry form to the organized line and wait in line to see the prize you won, while supplies last. There will only be one line for all people, combined receipt and entry form entrants. You may be required to provide your full name and email address in order to receive a prize. You will either give up your receipt/entry form or it will be marked in some way once you receive a prize. Limit: 1 entry per person during the Promotion Period.  Multiple entrants are not permitted to share the same receipt or entry form. Any attempt by any entrant to obtain more than 1 entry by using multiple/different receipts, entry forms, identities, disguises, registrations, or any other methods will void that entrant’s entries and that entrant may be disqualified from the Promotion. In the event of a dispute as to any entry, Sponsor’s agents reserve the right to check identification or to verify the receipt. All decisions will be final.

6. Winner Determination
Administrator is an independent judging organization whose decisions as to the order of selection of prizes are final and binding. Cornerstone Agency, Inc. is an independent agency managing the activations whose decisions as to the steps taken and any disputes at a restaurant are final and binding. During the Promotion Period, a representative of Cornerstone Agency, Inc. will help one person at a time, in an organized manner and will verify the receipt or entry form and will consult the predetermined list of the order of prizes and will give the person one prizes, based on the set order. The odds of obtaining a prize depend on multiple factors including the number of eligible participants who are in line ahead of you, the predetermined order of prizes, the restaurant you visited, and the time of day during the Promotion Period. The quantity of prizes per restaurant and the breakdown by prize is listed in Section 8, below. There will be 200 prizes at each restaurant and each restaurant will receive the same set of prizes.

7. Requirements of Potential Winners
Potential winners must continue to comply with the Official Rules and the instructions provided by Sponsor’s agents or security personnel at the activation. Winning is contingent upon fulfilling all requirements. Prizes will be fulfilled approximately in person at the time of receipt verification or entry form verification, while supplies last.

8. Prizes
Each activation will have exactly 200 prizes to distribute, see details below.

1 package containing a bomber jacket. Approximate Retail Value (“ARV”): $599.
8 packages including 1 jacket, 1 long-sleeved t-shirt and 1 pair of socks. ARV: $171.80.
12 packages including 1 jacket, 1 t-shirt, and 1 pair of socks. ARV: $165.30.
53 packages including 1 long-sleeved t-shirt and 1 pair of socks. ARV: $26.80.
79 packages including 1 t-shirt and 1 pair of socks. ARV: $20.30.  
47 packages including 1 long-sleeved t-shirt. ARV: $18.  

All Sizes, Styles, and Colors determined by Sponsor, in its sole discretion. No requests of any kind will be honored.

For All Prizes: No substitution, exchange or transfer of prize by any winner. Sponsor reserves the right to substitute any prize for one of equal or greater value. Each winner is responsible for all taxes and fees associated with prize receipt and/or use. Limit: 1 prize per person. Total ARV of all prizes per participating restaurant: $7,827.10.

Total ARV of all prizes for activations in the State of New York: $31,308.40.

9. Publicity
Except where prohibited, participation in the Promotion constitutes entrant’s consent for Sponsor and its designees to use entrant’s name, likeness, prize information, city and state of residence for promotional purposes in any media without further consideration.

10. General Conditions
In the event that the operation, security, or administration of the Promotion is impaired in any way for any reason, including, but, not limited to, fraud, virus or other technical or human behavior problem, the Sponsor may, in its sole discretion, either: (a) suspend the Promotion to address the impairment and then resume the Promotion in a manner that best conforms to the spirit of these Official Rules; or (b) cancel the Promotion and award the prizes in a random fashion from among all eligible prize claims or entries received up to the time of the impairment. The Sponsor reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation or flow of the activation or the Promotion or to be acting in violation of the Official Rules of this or any other promotion, or in an unsportsmanlike or disruptive manner. Any attempt by any person to undermine the legitimate operation of the Promotion or activation may be a violation of criminal and civil law, and, should such an attempt be made, the Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. The Sponsor's failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.

11. Release and Limitations of Liability
Except where prohibited, by participating in the Promotion, entrants agree to release and hold harmless The Coca-Cola Company, Coca-Cola bottlers, McDonald’s Corporation, Cornerstone Agency, IncHelloWorld, Inc., and their respective parents, subsidiaries, affiliates, franchisees, promotional partners, prize partners, agents and agencies, and the officers, directors and employees of them (the “Released Parties”) from and against any claim or cause of action arising out of participation in the Promotion or receipt or use of any prize, including, but not limited to: (a) unauthorized human intervention in the Promotion; (b) technical errors related to computers, servers, providers, printers or telephone or network lines; (c) printing errors; (d) errors in the administration of the Promotion or the processing of entries; (e) late, lost, or undeliverable mail; or (f) injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s or guest’s participation in the Promotion or receipt, use, or misuse of any prize including any death or injuries due to participating in the activation. Entrant further agrees that in any cause of action, the Released Parties’ liability will be limited to the cost of entering and participating in the Promotion and in no event shall the Released Parties be liable for attorney’s fees. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages. If, for any reason, an entrant’s entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s sole remedy is another Promotion entry, if it is possible. If the Promotion, or any part of it, is discontinued for any reason, Sponsor, in its sole discretion, may elect to hold a random drawing from among all eligible entries received up to the date of discontinuance for any prize offered herein. No more than the stated number of prizes will be awarded. In the event that production, technical, seeding, programming or any other reasons cause more than the stated number of prizes as set forth herein to be available and/or claimed, Sponsor reserves the right to award only the stated number of prizes by a random drawing among all legitimate, un-awarded, eligible prize claims.

12. Disputes
Entrant agrees that: (a) any and all disputes, claims and causes of action arising out of or connected with this Promotion or any prizes awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan (Southern Division) or the appropriate Michigan State Court located in Oakland County, Michigan; and (b) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering any Promotion, but in no event attorneys' fees. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Promotion, shall be governed by, and construed in accordance with, the laws of the State of Michigan, without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Michigan.

13. Winner List
For a partial winner list, visit http://bit.ly/2wnXbCn. The winner list will be posted after winner confirmation is complete.