Macca’s celebrates 50 years of the Quarter Pounder in Australia with a brand-new permanent range

Two fan favourites return; two bold new creations join the line-up - all made with 100% Aussie beef

For over 50 years, the Quarter Pounder has been part of Aussie life, and now, it’s getting the celebration it deserves with an all-new Quarter Pounder Range that is here to stay.

Think of it as the ultimate tribute to five decades of craveable flavour. We’re adding even more ways to get your Quarter Pounder fix, with new and returning burgers that dial up everything fans love – 100% Aussie beef, and those iconic Macca’s flavours you know and trust. 

Because some legends don’t need changing… they just deserve a bigger line up. 

Meet the new Quarter Pounder Range

Aussies can now get their hands on four mouthwatering Quarter Pounder variations: two long-awaited returns and two bold new additions, all stacked with 100% Aussie beef and the irresistible toppings Macca’s does best. 

• Quarter Pounder Deluxe (Back by demand) – A fresh spin on a fan favourite. A quarter pound of 100% Aussie beef topped with 100% Aussie melted cheese, juicy tomato, crisp lettuce, pickles and onions. Then finished with tangy mustard, ketchup and creamy McChicken® sauce. All served on a sesame seed bun. 
• Quarter Pounder BBQ Bacon & Crispy Onions (Back by demand) – The classic, turned up a notch. A quarter pound of 100% Aussie beef stacked with rasher bacon, crispy onions, pickles, melted cheese and smoky BBQ sauce – served on a sesame seed bun. 
• Double Quarter Pounder Deluxe (New) – Double the beef, double the freshness. Two quarter pound 100% Aussie beef patties paired with 100% Aussie melted cheese, crisp lettuce, juicy tomato, pickles and onions. Then finished with mustard, ketchup and creamy McChicken® sauce. All served on a sesame seed bun. 
• Double Quarter Pounder BBQ Bacon & Crispy Onions (New) – Big, bold and built for bacon lovers. Two quarter pound 100% Aussie beef patties stacked high with rasher bacon, crispy onions, pickles, melted cheese and rich BBQ sauce – served on a sesame seed bun.

A true Aussie icon, by the numbers

The Quarter Pounder isn’t just a burger; it’s a national favourite. Over the past 12 months, across the Quarter Pounder range (Quarter Pounder, Double Quarter Pounder and Quarter Pounder Deluxe), Aussies have gone all in, with more than 56 million burgers enjoyed nationwide. 

That’s over 100 Quarter Pounders from the range sold every minute across Australia, accounting for over a quarter (27.6%) of all beef burger sales at Macca’s. The Quarter Pounder range remainssome of Macca’s most-loved burgers, ranking as the second most popular burger range nationwide, behind only the iconic Cheeseburger. 

New South Wales leads the nation’s Quarter Pounder obsession, purchasing more than 17 million burgers from the Quarter Pounder Range in the past year, while Victoria and Queensland are tied second place with over 14 million burgers sold in each state. 

Amanda Nakad, Marketing Director for McDonald’s Australia, said: “For over 50 years, the Quarter Pounder has earned its place as one of Australia’s most loved burgers thanks to its unmistakeable flavour and consistently satisfying recipe.

“This milestone gave us the perfect opportunity to celebrate everything our customers love about the Quarter Pounder and bring more choice to the menu – and this new range is here to stay. Whether it’s the classic Quarter Pounder or one from the new range, each burger delivers on the great taste and quality ingredients that have made the Quarter Pounder a legend for five decades.”

Made the Macca’s way

Every Quarter Pounder is made using 100% Aussie beef, backed by Macca’s long-standing history of working with Aussie farmers. Add in soft, golden toasted buns, melty cheese, our iconic pickles and fresh onions, and it’s easy to see why this burger has stood the test of time.

Macca's delivers those unmistakable, craveable flavours you just can't replicate anywhere else – and the new range proves exactly why the Quarter Pounder has remained an icon for five decades.

The new Quarter Pounder Range is permanently available at Macca's nationwide from Wednesday 8 July, via drive-thru, front counter, McDelivery and MyMacca's app.