McDonald’s Fun Football Activity Book Promotion 2019- Terms and Conditions

1.       These terms and conditions (the "Rules") apply to the McDonald’s Fun Football Activity Book Promotion 2019 (the “Promotion”) administered by McDonald's Restaurants Limited ("McDonald's") of 11-59 High Road, East Finchley, London N2 8AW via (the “Site”).

2.       Each person who enters the Promotion (each an “Entrant”) unconditionally accepts and agrees to comply with and abide by these Rules and the decisions of McDonald’s, which shall be final and binding with respect to all aspects of the Promotion.

3.       To the extent McDonald's deems it appropriate and in its sole discretion, McDonald's shall be entitled to treat any of its rights under the Rules as having been granted for the benefit of McDonald's and one or more of its agencies and commercial partners.


4.       To participate in the Promotion each Entrant must be at the time of entry:

a.       18 years or over;

b.       a IE resident;

c.       able to access the internet; and

d.       compliant with any other eligibility requirements in the Rules.

5.       The following are not eligible to participate:

a.       any person not being an individual person;

b.       any syndicate or collection of persons acting in concert; or

c.       any person entering via an agent or using the services of or which is an entity carrying on the business of entering (or advising on entering) prize promotions.

6.       All entries must be made directly by the person entering the Promotion. Entries made using methods such as a computer macro, a script or the use of automated devices or processes are not allowed and all such entries will be not be valid.


7.       Promotion start date: 00:01 (BST) on 26 March 2019. Promotion closing date: 23.59 (BST) on 31 December 2019.

8.       There is a limit of five (5) entry per person for a maximum of 50 books per person. A maximum of 10 books can be requested each entry.

9.       To enter the Promotion, Entrants must truthfully and accurately complete the online entry form on the Site and submit it in accordance with the instructions provided on the form.

10.   If using a computer and/or internet-access which is not owned or paid for by the Entrant, the Entrant is reminded to get the owner's permission before entering. McDonald’s will not be liable for any internet or mobile connection or other charges incurred in entering.

11.   In each case, entries must be received by McDonald’s by no later than the Promotion closing date set out above, failing which any entries not so received will be void.

12.   The Promotion is free to enter. No purchase necessary to enter or win.

13.   McDonald's accepts no responsibility for:

a.       incomplete, invalid or illegible application forms and these will be declared void in the sole discretion of McDonald’s; or

b.       entries not successfully completed due to a technical fault, technical malfunction, computer hardware or software failure, satellite, website, network or server failure of any kind.

14.   McDonald’s reserves the right to exclude any entry which it believes to be fraudulent or based on misconduct, or if, in its reasonable opinion, it considers that there is a significant risk that the Entrant may bring the McDonald’s brand into disrepute.

Prize description and conditions

15.   The prize across the Promotion comprises of one (to a maximum of 50 per Entrant) McDonald’s Fun Football Activity Book.

16.   The Prizes are subject to change in specification and McDonald's reserves the right to change these from those advertised, in the event that supervening circumstances make this necessary.

17.   Prizes may not be exchanged for any cash or other alternative, are not transferable, divisible, permitted to be sold or resold and are not for use in conjunction with any other promotion or offer. Prizes cannot be replaced or refunded in the event of loss, theft or missed opportunity. In the event that McDonald's wishes to increase the prize pool for the Promotion, it may (but shall not be obliged to) do so.

18.   To the fullest extent permitted by applicable law, the prizes will be awarded “AS IS” and WITHOUT WARRANTY OF ANY KIND, express or implied (including, without limitation, any implied warranty of satisfactory quality or fitness for a particular purpose).

Conduct of Promotion

19.   All valid entries received by the Promotion closing date which have fully complied with the Rules will receive an automated confirmation email by McDonald’s or their nominated promotional agency Linney, at the point of ordering.

20.   Within 21 days of McDonald’s or Linney receiving the book order, the entrant will receive the Prize(s) by second class post to the address provided in their entry together with a covering letter. Delivery may take longer in some circumstances and McDonald’s is not responsible for any delay in delivery.

21.   McDonald's may require such information (in addition to the information required to be given on prize claims) as it considers necessary or desirable for the purposes of verifying any claim and an Entrant’s compliance with the Rules and any prize may be withheld unless and until McDonald's is satisfied with the verification. Should McDonald’s determine based on the evidence in its possession at any given time that an Entrant is in breach of the Rules, then it may adjudge (in its discretion) that such Entrant is ineligible to take part in any Promotion and every other promotion or offer of McDonald's and every prize due to be provided by McDonald's, and entry and/or claim by that Entrant then in process and still to be made shall be deemed invalid and void from the outset.

22.   All decisions of McDonald’s with regard to all elements of the Promotion are final and no correspondence shall be entered into.

23.    Should the Promoter invite any Entrant of a prize to participate in publicity, it shall not imply any obligation on the Promoter to extend the same or similar invitation to any other Entrant, nor to proceed with any publicity offered to the invitee

24.   An anonymised list of prize Entrants and counties may be posted by McDonald's on its Site, but if not, details can be obtained by contacting the Customer Services number notified on and obtaining the contact name and address to which to send an envelope with a signed hand-written specific request and a stamped addressed envelope. Any such requests must be received during the 30 day period after the closing date for receipt of entries to the Promotion.

25.   Entry to a Promotion amounts to acceptance of the Rules and to their interpretation under English law and by the English courts. All age limits shall be deemed to be actual age as at the time of acceptance of the Rules, unless expressly stated otherwise in these Rules.

26.   Nothing in the Rules shall affect any Entrant's statutory rights. McDonald's may (in its sole discretion) decline to enter into any correspondence save as otherwise stated in the Rules.


27.   To the fullest extent permitted by applicable law (but not otherwise) McDonald's and its agents and/or commercial partners assume no responsibility and are not liable for: (i) the accuracy or otherwise of any prize description or illustration; (ii) (where applicable) the non-availability, loss, late receipt or damage of any text, prize-claim, prize or notification or other communication and whether by reason of mobile-telephone network-operator error, the post or other problem, failed or corrupted transmission, handset failure (including full or unserviceable inbox) or otherwise; (iii) (other than those warranties or conditions implied by statute and which cannot be excluded) any representation, warranty, condition or guarantee in respect of a prize; (iv) (where applicable) any person whose mobile phone is used to make an entry without the owner's permission; or (v) any taxes, fees, charges or other costs which Entrants may be required to pay at any time in connection with a prize, (save to the extent that McDonald's has expressly and specifically accepted responsibility in the Rules for the same).

28.   All prizes sourced by McDonald's from other suppliers remain the property of those suppliers pending delivery to Entrant.

McDonald’s rights

29.   McDonald's may (i) extend any time limit or waive any of the Rules where a person might otherwise have been disqualified (without obliging McDonald's to relax the Rules on any further occasion for that Entrant or at all for any other person);  (ii) terminate, extend or suspend the Promotion at any time where this is necessary or desirable due to supervening circumstances beyond McDonald's control; or (iii) substitute a product deemed to be an appropriate replacement and of equal or greater value in the place of any of the prizes (or any part of a prize to the extent divisible). McDonald's decision in the exercise or interpretation of any of its rights or discretions in connection with these Rules shall be final and binding.

Privacy Policy

30.   In addition to McDonald's standard privacy policy (, in administering this Promotion, McDonald's will collect personal information from all Entrants and McDonald's: (i) will not collect more of the Entrant's personal information than needed for the purpose of administering and analysing this Promotion (including carrying out security checks as stated) and for posting features on its Site which are informed by one or more entry-submissions; and (ii) will only use the Entrant's personal information for those purposes (and such use may include transferring the Entrant's personal information to McDonald's respective associates; promotional agency Leo Burnett, and independent third party games agency Enable.

31.   As it is impracticable for McDonald's to verify with any certainty the age of those who enter a promotion or subscribe to an offer via SMS, web-form, email or telephone, McDonald’s urges parents to regularly monitor and supervise their children's mobile phone/computer/telephone activities.

32.   Any enquiries about personal information held by McDonald's, including any request for deletion of personal data, may be made by contacting the Customer Services number notified on the Contact Us section of and obtaining the contact name and address to which to send an envelope marked "Data Protection Request".


© McDonald's Restaurants Limited 2019

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