How much does McDonald's spend a year on advertising to children?
May 21, 2018
Unfortunately, McDonald's does not give out this kind of commercial information, as it could be an advantage to our competitors. However, it is fair to say that marketing and advertising are a widely accepted and integral part of any successful business. McDonald's objective is to ensure that its customers are offered a choice of foods with full nutritional information so that individuals can make the decision themselves, or on behalf of their children, on what they eat as part of a healthy and balanced lifestyle. We love our adverts, especially the ones on TV, and though it is not the company's role to dictate what people should or shouldn't eat, our aim is to be as open and honest about sourcing of food as possible, which is part of the reason for this website.