Why is your food so cheap if you make it from 100% beef from British and Irish farms?

At McDonald's we're passionate about serving affordable, great tasting food made with quality ingredients that are sourced sustainably; in an environmentally friendly, ethical and economical way. As a major customer of British and Irish farming, we buy quality ingredients from over 17,500 British and Irish farmers. We have a world class efficient supply chain which enables us to deliver affordable prices whilst making sure we use quality ingredients such as 100% British and Irish beef, Freedom Food pork from British farms and organic milk from U.K. dairies.