Chief Marketing Officer, McDonald’s USA
Morgan Flatley has a reputation for building iconic brands and leading integrated, award-winning marketing programs, as well as insight-driven innovations that respond to the evolving landscape of consumer needs.
Her intense curiosity for consumer behavior and trends both within and outside the industry fuel her creative campaigns and innovations that reach the consumer where they are and with what they need.
Morgan joined McDonald’s from Pepsico in May 2017, and as a member of the U.S. Leadership Team, she plays an important role in advancing the company’s growth strategies and overall brand positioning. She is responsible for leading, developing and overseeing execution of fully integrated marketing plans to drive and sustain long-term growth for McDonald’s USA, while expanding and strengthening partnerships externally and internally with franchisees, suppliers and agency partners.
At Pepsico, Morgan held a number of positions, and most recently as CMO of Global Nutrition, she was responsible for accelerating growth for the company’s flagship nutrition brands—Quaker, Tropicana and Naked. Prior to this role, Morgan was Chief Marketing Officer of the iconic Gatorade brand, during which time she led a customer-obsessed business strategy that helped return Gatorade to multi-year growth.
Morgan is the architect behind some of Gatorade’s most celebrated marketing campaigns, including Cannes Gold Lion winner and epic farewell tribute to Derek Jeter, “Made in New York,” and CLIO Sports Grand Clio in Social Media for “Super Bowl Snapchat Dunk.” She has been widely recognized with awards across the industry, including one of Adweek’s “30 Most Powerful Women in Sport”; Chicago Advertising Federation’s “2016 Advertising Woman of the Year”; and Adweek’s 2015 Grand Brand Genius, the publication’s most prestigious award.
She is a graduate of Dartmouth College and Harvard Business School, and sits on the board of both the Chicago Children’s Museum and the Women’s Justice Initiative for Guatemala, which is dedicated to preventing and addressing gender-based violence. Morgan is a 2017 Henry Crown Fellow of the Aspen Institute and a member of the Aspen Global Leadership Network.
Morgan currently resides in Chicago with her husband and three children.